Booking.com unveils Explorer’s CityWalk Guide

Booking.com, one of the world’s leading digital travel platforms, introduced its new “Explorer’s CityWalk Guide”, a bespoke collection of routes showcasing Hong Kong’s rich cultural tapestry, storied heritage, and stunning natural landscapes.

Inspired by the latest travel trends, these immersive routes in Sai Kung, Sheung Wan, and Shek Kip Mei cater to the desires of different travellers, blending nighttime adventures, multigenerational bonding, and budget-conscious cultural immersion.

Ms. Regina Chan, Area Manager, Taiwan and Hong Kong at Booking.com, said, “Hong Kong’s vibrant blend of culture, heritage and natural beauty aligns with the evolving preferences of travellers. At Booking.com, we see immense opportunities to showcase this dynamic city through our Explorer’s CityWalk Guide. With over 50% of APAC travellers drawing travel ideas from social media, our collaboration with travel influencers not only sparks vacation inspiration but also enriches travel experiences, encouraging both domestic and inbound tourism while contributing to the promotion of Hong Kong as a must-visit destination.”

Rediscover Hong Kong with a new lens Travellers across APAC are increasingly seeking deeper connections with themselves, their loved ones, and the destinations they visit. The “Explorer’s CityWalk Guide” invites travellers to immerse themselves in the heart of the city – its culture, history and hidden gems – while fostering sustainable and meaningful travel experiences.

● Noctourism in Sai Kung With 43% of APAC travellers eager for nature-focused trips and 71% embracing nighttime adventures like star bathing and tracking constellations, this route captures the nighttime magic of Sai Kung’s coastal allure. Curated by eco-conscious advocate and communication designer Melody Cheng, the route captures the special night charm of Sai Kung. Highlights include eco-friendly nighttime exploration, sustainable dining and local cultural experiences, perfect for connecting with the environment and the community.

● Mulitigen Bonding in Sheung Wan Family travel is soaring in APAC, with 48% of travellers planning trips with immediate family and 21% with extended family in 2025. Curated by renowned travel programme creator and host Christy Leung, this route explores Sheung Wan’s historic streets, trendy cafés, and vibrant recreational spots, creating the perfect backdrop for bonding across generations.

● Vintage Voyage in Shek Kip Mei With 35% of APAC travellers seeking cultural attractions and 38% eager to explore local history, this route celebrates Shek Kip Mei’s nostalgic charm. Crafted by Carlos Sun, curator of Vanishing Hong Kong and cultural advocate, this journey immerses travellers in the neighbourhood’s preserved traditions and hidden gems through captivating storytelling.

Discover the three routes with maps (download here) that inspire exploration and experience the magic of these journeys.

Redefining cross-border travel with the connected trip Guided by its Connected Trip vision to make travel as seamless as possible, the Explorer's CityWalk Guide is enriched by Booking.com with our diverse offering of flights, accommodations, attractions, and experiences tailored to each route. Whether booking a flight to Hong Kong, reserving a cosy stay for stargazing in Sai Kung, or explore different attractions in Sheung Wan and Shek Kip Mei, travellers can enjoy planning their Hong Kong adventure seamlessly on a single platform.

To further elevate the travel experience, Booking.com is leveraging cutting-edge technology with its AI Trip Planner and its expanded features, including Smart Filter, Property Q&A, and Review Summaries. With 84% of APAC travellers agreeing that AI makes the travel planning process faster and more efficient, the AI trip planner is already available in Singapore, Australia and New Zealand within APAC, with plans to expand to more markets, including Hong Kong soon.