Hong Kong’s first UNIQLO “Taikoo Store” dedicated to LifeWear is now open
UNIQLO presents the beautiful life brought by LifeWear that blends art and culture, lifestyle, and future seamlessly, by introducing an array of new services including UNIQLO COFFEE and UNIQLO KIDS LIBRARY, as well as collaborating with local artist Moving Drawing to launch a variety of limited edition products.
Hong Kong’s first UNIQLO “Taikoo Store” dedicated to LifeWear is now open at City Plaza in Taikoo, demonstrating the brand’s upgraded business model in Hong Kong and Macau. The “Taikoo Store” will emerge as the second largest UNIQLO store in Hong Kong, spanning 25,000 sq. ft across two floors, offering an extensive range of men’s, women’s and kids’ collections, products, along with the popular UTme! customization service. Drawing inspiration from renowned UNIQLO stores across the globe, the "Taikoo Store" will introduce exciting new offerings to customers through the elements of art and culture, lifestyle, and future, emphasizing the beauty of life brough by LifeWear.
Mr. OTA Tomoyuki, COO at UNIQLO Hong Kong and Macau said, “UNIQLO Hong Kong will celebrate its upcoming 20th anniversary next year, marking a pivotal moment to reassess our brand strategy's alignment with present and future customer needs. With a rich history of 18 years in the community, the previous Taikoo Store has consistently provided customers with exceptional LifeWear offerings. Adapting to evolving market dynamics, particularly the growing emphasis on sustainability, the store has undergone a comprehensive transformation, introducing innovative services that embody the core of LifeWear through Art & Culture, Lifestyle, and Future. We remain dedicated to excellence and strive to enhance everyone's quality of life through the transformative power of clothing.”
Art and Culture UNIQLO has always collaborated with various brands and artists to launch crossover products. To celebrate the opening of “Taikoo Store”, UNIQLO has joined forces with the local artist Moving Drawing to create limited edition embroidery icons at RE.UNIQLO Studio and UTme! Graphic, which are exclusively available at “Taikoo Store”. Additionally, customers can immerse in a visual series capturing the essence of the neighborhood, featuring landmarks like Tai On Building, Monster Building, and more.
Lifestyle The "Taikoo Store" has introduced a range of lifestyle services to cater to every customer's needs. The newly unveiled UNIQLO COFFEE offers a welcoming café ambience, providing a retreat for customers to unwind from the strains of daily life. Customers can savor coffees and delectable treats from Ginza Tokyo here. Additionally, the "Taikoo Store" presents the UNIQLO KIDS LIBRARY, a haven for families, encouraging shared moments and the creation of lasting memories among loved ones.
Future In its dedication to advancing sustainable fashion, UNIQLO upholds the 4R principles of RE.UNIQLO. Following its successful launch at the Lee Theatre Store in Causeway Bay, the RE.UNIQLO Studio has now been introduced at the "Taikoo Store," championing a sustainable lifestyle and fostering awareness among customers.
To mark the grand opening of the "Taikoo Store," the store will host pop-up activities and workshops, providing timely and engaging experiences for all visitors. Stay tuned for updates and visit the "Taikoo Store" to enjoy the bliss of LifeWear.
