K11 MUSEA unveils “Wondrous Summer – 100 Reimagined Childhood Experiences” for a nostalgia-filled summer
Dive into childhood nostalgia with the world debut of “100% DORAEMON & FRIENDS” tour at Victoria Dockside, along with exclusive Doraemon-themed culinary delights, first in Asia and Hong Kong luxury pop-ups, and the relaunch of Food Playground at K11 MUSEA.
Victoria Dockside, K11 Art and Cultural District, is the perfect backdrop for festivities, blending creativity, culture, and commerce into a unique ecosystem with its world-class exhibitions, immersive experiences, and stunning waterfront views.
This summer, K11 MUSEA, a cultural-retail landmark at Victoria Dockside, K11 Art and Cultural District, invites visitors to embark on a journey of whimsy and wonder with the launch of “Wondrous Summer – 100 Reimagined Childhood Experiences”. From 12 July, K11 MUSEA will transform into a haven that celebrates the nostalgia of childhood, through 100 reimagined art and culture experiences, blending immersive art exhibitions and installations, first in Asia and Hong Kong luxury brand pop-ups, exclusive family and kids workshops, weekend surprise giveaways and captivating performances. Let your creativity soar and be inspired by the whimsical wonders that await at K11 MUSEA.
Doraemon’s reimagined exhibition brings childhood nostalgia to life at Victoria Dockside, K11 Art and Cultural District
Victoria Dockside, K11 Art and Cultural District, comprises K11 MUSEA and Hong Kong’s iconic waterfront landmark Avenue of Stars, has been the ultimate choice for world-class art curations. Serving as the perfect backdrop for this summer's festivities, "100% DORAEMON & FRIENDS" exhibition, presented by creative brand AllRightsReserved (ARR) and Fujiko Pro, makes its world debut at K11 MUSEA's harbourfront Promenade along the Avenue of Stars. Towering at 12 metres, the world’s biggest Doraemon inflatable sculpture in a large-scale free-entry outdoor exhibition space will greet visitors alongside over 30 life-sized Doraemon sculptures in the “100% Doraemon Outdoor Exhibited Area”. Channeling the beloved character’s spirit of imagination and whimsy and paying homage to Hong Kong’s treasured cinematic history, the exhibition features a one-of-a-kind Doraemon tribute to the local film industry at the “100% Avenue of Stars” by teaming up with 13 of the city’s iconic film practitioners as comic-style standees along the Avenue of Stars. The site of the city’s waterfront Walk of Fame honouring our greatest stars, Victoria Dockside, K11 Art and Cultural District is a world-class destination that carries the legacy of Hong Kong’s achievements in film and cinema. At this vantage point in the heart of the city’s latest art and cultural district, dive into nostalgia as you meet Louis Koo, Angela Yuen, Jay Chou, Daniel Wu amongst other stars on Doraemon’s “blue” carpet.
Complementing these festivities, K11 MUSEA’s 6F, Kunsthalle and Sculpture Park, K11 Art & Cultural Centre, will present the “100% Doraemon Manga Art Exhibition Hall” and the “100% Doraemon Sculpture Park”, where visitors can discover an exclusive tailored-for-Hong-Kong animated short film and have their photos taken with 36 Doraemon sculptures making their world debut.
“100% DORAEMON & FRIENDS” Tour (HK) Date: 13 July – 11 August 2024 (Ticketed exhibition opens until 18 Aug) Venue: GF, Promenade, 6F, Kunsthalle & Sculpture Park, K11 Art & Cultural Centre, K11 MUSEA
Indulge the child in you with “100% DORAEMON & FRIENDS Café”, exclusively at K11 MUSEA
Elevating the Doraemon experience, Artisan Lounge by LUBUDS has crafted an exclusive, limited-time “100% DORAEMON & FRIENDS Café” for fans seeking a culinary trip down memory lane. Stay tuned to our official channels for more exciting details!
“100% DORAEMON & FRIENDS Café” Venue: Artisan Lounge by LUBUDS, GF, K11 MUSEA
Exclusive luxury pop-up stores make Asia and Hong Kong debut
Step into a world of unparalleled luxury as K11 MUSEA unveils the Asia and Hong Kong debut of co-created exclusive pop-ups. From the contemporary elegance of Chloé, to the exquisite beauty of refined Italian craftsmanship of Tod's, to the bold designs and vibrant energy of Versace, this exclusive showcase is a testament to the enduring allure of these luxury brands. Prepare to be captivated by the opulence and sophistication that awaits you.
Experience luxury like never before at Chloé’s first pop-up store in Asia under new Creative Director Chemena Kamali from 28 June to 17 July, as the Maison introduces the long-anticipated new Fall 2024 Collection, “The Beginning Collection”, under the helm of the visionary creative director. Deemed the fashion week winner, this collection has become Paris’ most wanted sensation since its grand debut. The palpable excitement and frenzy surrounding the launch were a testament to the anticipation among Chloé fans, who have eagerly awaited Kamali's reimagined designs, exuding natural, sensual, powerful, and effortlessly free femininity.
Inspired by mid-century architecture and design, the pop-up is a contemporary translation of conversation pits, an architectural feature that were most popular in the 1970s. Resembling a pavilion, the dedicated space is distinguished by its floor to ceiling panels, offering dynamism and a variety of perspectives by blending the interior and exterior. Visitors can also indulge in an exclusive Chloé-inspired afternoon tea experience at Artisan Lounge by LUBUDS from 3 to 17 July, Hong Kong’s first Café Chloé at K11 MUSEA.
Chloé “The Beginning” Pop-up 28 June – 17 July 2024 Opening Hours: 10AM – 10PM Venue: G/F, Opera Theatre, K11 MUSEA
Café Chloé 3 July – 17 July 2024 Opening Hours: 10AM – 10PM Venue: Artisan Lounge by LUBUDS, G/F, K11 MUSEA
Tod's launches “Italian Garden” from 19 July to 8 August, an exclusive pop-up installation in Hong Kong inspired by the traditional gardens of the magnificent Villas in Italy’s countryside, where harmony and elegance meet tradition in an authentic Italian atmosphere. Sculptures and chess game elements carved into hedges and tools from the gardening world with leather finishings well combine with Tod’s craftsmanship universe, highlighting the unique skills of Tod’s Italian artisans in creating high quality accessories.
Tod’s “Italian Garden” Pop-up 19 July – 8 August 2024 Opening Hours: 10AM – 10PM Venue: G/F, Opera Theatre, K11 MUSEA
Gracing the space from now until October will be the Versace “La Vacanza” pop-up boutique, showcasing Asia’s first coral-color concept store. Inspired by summer’s feeling of possibility and freedom, the Versace pop-up presents ready-to-wear and accessories with the new graphic print, Barocco Sea, which embodies Versace’s rich heritage of prints inspired by natural wonders of the sea. The pop-up also features a curated selection of homeware from Versace Home, and the K11 MUSEA exclusive Mercury sneakers collection – a nod to the timeless fashion sensibilities that have defined the brand for generations.
Versace “La Vacanza” Pop-up Opening Hours: 11AM – 9PM (Sun – Thu) | 11AM – 10PM (Fri – Sat) Venue: G23A, G/F, MUSE EDITION, K11 MUSEA
A summer of nostalgia and wonder awaits
K11 MUSEA will co-create with tenants to curate a line-up of over 100 family and kids experiences and offers, as well as 6 weekend surprise giveaways that will ignite your creativity and inspire your inner child.
Enter the LEGO® DREAMZzz™ world to rediscover the joy of play and delightful surprises as you explore the vibrant corners of LEGOLAND® Discovery Centre Hong Kong, as you mark off squares on your bingo card at the exciting Bingo engagement activity and enjoy the exclusive 4D experience for moments of pure bliss and family fun.
Designed for both kids and parents, reconnect with your loved ones through PURE’s yoga sessions that aim to foster wellness and togetherness. Experience the joy of childhood at Petit Bazaar, where families can engage in fun-filled activations such as delightful balloon giveaways and whimsical paper crown workshops. Explore the art of crafting delicious Japanese delicacies at the Oniku Kappo Jikon Onigiri workshop, a tantalising experience where oversized rice balls take centre stage, captivating your senses with their artful presentation and delectable taste.
Don’t forget to visit L’ÉCOLE, School of Jewelry Arts’ latest exhibition this July until October! In partnership with a renowned French museum, this unique and extraordinary first-in-Hong Kong showcase features a collection of natural art pieces that have inspired collectors worldwide. Join L’ÉCOLE for a curated series of edutaining programs tailored for families, free exhibition tours, interactive activities, and much more.
Amidst all the excitement, KLUB 11 members and inbound travellers can enjoy up to HK$6,000 worth of exclusive summer rewards and shopping privileges at K11 MUSEA from more than 40 participating fashion, lifestyle, beauty, food and beverage tenants.
Explore a wonderland of extraordinary culinary adventures
K11 MUSEA is proudly relaunching its expansive Food Playground on B2F, the epitome of Hong Kong's finest multi-cuisine dining experience. Immerse yourself in a world of local and international flavours carefully curated by 12 exceptional food and beverage outlets, five of which are brand-new exclusive concepts that guarantee a feast for the senses, offering an extensive selection of over 400 exquisite dishes and drinks. Spanning across 10,000 square feet and accommodating over 300 diners, this Food Playground provides the perfect backdrop for indulging in all-day dining, from a delightful breakfast to an unforgettable dinner.
Experience traditional Asian delicacies such as the silky Kimchi Tofu Pot with Pork at Oppa Korean Tofu House; Grilled Prawn Ramen made with three types of prawns and limited to 100 bowls per day at JIRO Ramen; sizzling Teppanyaki premium Australian T-bone Steak at Beef Ba, the exquisite combination of over 10 spices is a taste heaven for beef lovers; explore quintessential flavours of Chinese cuisine with Pan-Fried Xiao Long Bao at Dim Sum Box, or indulge in the rich aroma of Hong Kong-style tea as you savour the perfect blend of flavourful broth and satay sauce, a unique taste of local tea houses at HK Tea Café. Catering to every palate with a harmonious fusion of local and international flavours, visitors are sure to stumble upon a plate or two that evoke precious memories of summers past.
For an unforgettable dining experience overlooking the stunning Victoria Harbour, K11 MUSEA spotlights the savoir-faire of the culinary arts with Artisanal Kitchen exclusive promotions and irresistible offerings. Explore the intricacies of food, from 181 at Fortnum & Mason, Deng G Sichuan, and Red Room by Lubuds, to Michelin-starred TIRPSE and Yè Shanghai here.
Stay tuned for more details on art installations and cultural performances, workshops, offerings, and surprise giveaways that will kickstart our summer campaign on 12 July. Join us at K11 MUSEA, the Silicon Valley of Culture, to experience the nostalgia of “Wondrous Summer – 100 Reimagined Childhood Experiences” and create unforgettable memories together.
K11 MUSEA “Wondrous Summer – 100 Reimagined Childhood Experiences” Date: 12 July – 1 September 2024 Time: 10AM – 10PM Venue: K11 MUSEA, 18 Salisbury Road, Tsim Sha Tsui, Kowloon, Hong Kong
